SalesMail Blog

Personalized video app drives outcomes for sales, staffing, and resident retention teams

Have you ever found yourself struggling to communicate sensitive information during an emergency in a way that is caring and empathetic, but also direct and informative? 

If you answered yes, then this is the article for you.  

During an emergency, the last thing you want to do is come across as hard-boiled and uncaring. Sometimes, however, when you are delivering important information regarding said emergency, your compassion can get lost amongst the details. That’s why we recommend using video mail to deliver this information. 

In this article, we discuss how you should be using video mail as your communication method during emergencies and crisis situations.  

By 2022, online videos will make up more than 82% of all consumer internet traffic — fifteen times higher than it was in 2017.  

Creating a video marketing strategy that is informed by data and analytics is imperative for maximizing the resources you allocate to this area of your business. But, with metrics like clicks, views, watch-time, etc., it can be difficult to know where to begin.  

If you’re looking for a clear direction for building a video strategy, consider the following categories and metrics to refine and guide your strategy moving forward.  

We have found that creating a video strategy can be simplified by breaking it down into three major components: email, social, and web-based videos.  

Keep reading as we dive into the details of data-driven video marketing for each of these components! 

SalesMail is bringing its best-in-class video mail app to sales and operations teams!

Get the details down below or read the PR Newswire press release here.

The newest update to the SalesMail video app brings users a new level of functionality: two-way engagement!

Get all the details below, or read the PR Newswire press release here.